Course Summary

Participants will be made aware of the issues relevant to idea generation, and the process needed to turn ideas into viable projects. On their own, ideas do not generate success. Participants will become aware of the Strategy Gap, and what can be done to put ideas into concrete, viable action.

Course Duration

The proposed course duration is 8 hours.

Subjects and Issues Tackled

  • Ideas, projects , innovation – their meaning and their link together
  • Innovation vs creativity
  • Lateral Thinking for Creativity and innovation
  • The role of chance
  • Why organizations fail
  • Reasons for failing to innovate
  • Risk – benefit for innovation
  • The four levels of innovation
    • Client interface
    • Core strategy
    • Strategic Resources
    • Value network
  • The four pillars of innovation
    • Leadership
    • People
    • Cultures
    • Structures and Processes
  • Leadership for innovation
  • Idea generation
  • The Strategy Gap and how it can be closed
  • Practical tips in Idea Generation

Meet the Trainer

John Mallia has been involved in training since 1998, and has conducted numerous training courses, both for public as well as for private sector organisations, including CDRT, Actavis, ETC, the Dental industry, Malta Enterprise, Kopin, Vista, JCI, the Malta Judo Federation, Fenech & Fenech Advocates, the Malta Cooperative Federation, the Environment and Resources Authority (ERA), Grant Thornton, as well as courses organised by Mediacoop itself.

John Mallia specialises in the areas of motivational training for personal development and success and conducts various training and consultancy work in customer care, marketing, image management, Public Relations, teamwork, communication, co-operatives and work relationships. Mediacoop also organises and facilitates various teambuilding sessions for different organisations.

Years of Experience

20+ years

Completed Successfully

350+ Courses